Digital Communications and Culture: Navigating Challenges in Education and Business

https://doi.org/10.55529/jmcc.46.22.29

Authors

  • Wahdini Ramadhanti Sinaga University State of Jakarta, Indonesia.
  • Kinkin Yuliaty Subarsa Putri University State of Jakarta, Indonesia.
  • Wiratri Anindhita University State of Jakarta, Indonesia.

Keywords:

Digital Communication, Culture Communication, Challenge, Education, Business.

Abstract

This study examines the challenges of cross-cultural communication in the contexts of education and business within the era of globalization and digital technology. The Introduction highlights that technological advances, particularly the internet and digital communication, have facilitated information exchange but also introduced new challenges related to cross-cultural communication. The Research Elaborations employs a literature review approach to evaluate various effective communication strategies for addressing these challenges. The main focus is on adaptive approaches, relationship-building strategies, and careful cultural interpretation. Results show that cultural differences can lead to misunderstandings and conflicts in both educational and business interactions. In education, cultural differences and educational norms require inclusive teaching strategies to optimize learning experiences. In business, language differences and communication styles can impede negotiations and effective relationship-building. The Conclusion emphasizes the need for implementing adaptive communication strategies, establishing strong relationships, and gaining a deep understanding of cultural interpretations. With these strategies, individuals and organizations can address cross-cultural communication challenges, reduce potential conflicts, and enhance interaction effectiveness, leading to more harmonious outcomes in an increasingly interconnected global environment.

Published

2024-10-07

How to Cite

Wahdini Ramadhanti Sinaga, Kinkin Yuliaty Subarsa Putri, & Wiratri Anindhita. (2024). Digital Communications and Culture: Navigating Challenges in Education and Business. Journal of Media, Culture and Communication, 4(6), 22–29. https://doi.org/10.55529/jmcc.46.22.29

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